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Leni Robredo’s Media Investment is Too Vast that it Brings her to the Radio

investment





welcome By: Elena Grace Flores

What’s the job of a Vice President? Radio Announcer! This might not be the case elsewhere but in the Philippines nowadays, the VP’s public service job is through the airwaves. This is after her massive investment of time and perhaps money to destroy her political opponents first through mainstream media, then to social media, and now, in person on the radio.






Youtube video by; Elena Grace Flores
[VIDEO]: Vice President Leni Robredo will start hosting today a weekly public service radio program that will cover topics aligned with her advocacies as the second highest elected official of the land.



Weekly Radio Program

Vice President Leni Robredo already has a weekly public service radio program. It covers topics that follows her advocacies as VP. BISErbisyong LENI is a one-hour program with broadcaster Ely Saludar. She is co-hosting it.




Public Service

The program airs at 9 a.m. every Sunday over RMN-dzXL 558 kHz. It simulcasts over RMN-Cebu, RMN-CDO, RMN-Davao and RMN-Naga. It is also live on the RMN Facebook page. The OVP said that the program discusses topics on public service and legal advice. Key personalities are invited for interview based on the weekly topic.




Pilot Episode

Robredo and Saludar interviewed nutrition advocate Dyan Rodriguez and solo parent Lorna Tambaoan. This is after the bashing incident of Senator Tito Sotto over social media after he joked about it. She stresses that as a single parent herself, their status must not be undermined. Perhaps, just riding on the trend.









Media Personality

It is understandable that Robredo resorts to be hands-on as media personality because of the successful handling of the late Benigno Aquino during his time. He was able to topple the popular, Marcos by slowly but surely destroying his reputation. Nevertheless, she should be wiser now after her defeat via social media. She does not have the charm to make it. Let alone through traditional radio programs. One thing is evident, she can be running out of funds now that the Liberal Party weakens. Therefore, she has to do it herself.




http://www.philstar.com/headlines/2017/05/14/1699826/leni-hosts-own-radio-program-promote-advocacy




2 thoughts on “Leni Robredo’s Media Investment is Too Vast that it Brings her to the Radio

  1. probably the social media is not working well and the radio is a last resort.

    1. As long as she did not use taxpayers’money to buy air time. Let her! But if she has no appeal in other media…,

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