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San Miguel Boosts Marcos’ Kadiwa in Times of Crisis


By: Elena Grace Flores

YouTube video by QUEZON CITY

Senator Imee Marcos Full Interview After launching KADIWA in Quezon City

San Miguel Corporation’s Taking Part of the Kadiwa during Crisis

San Miguel Corporation (SMC) opens its first local farm produce stands in two Petron station. SMC prepares to open more such stores throughout Metro Manila. This is to help provide outlets for local farmers to sell their crops during the crisis. The Kadiwa store system exists during the former president Ferdinand Marcos’ era. The main purpose is to helps bring down the prices of agricultural commodities.

Petron Stations as Kadiwa Outlets

The two fresh produce stores now available are located at Petron Katipunan, near La Vista subdivision, and Petron Zabarte station in Caloocan. Both are under the Department of Agriculture (DA). The program is in support of the DA’s “Kadiwa ng Ani at Kita.” This is a nationwide Agri market program that aims to provide local farmers a ready market for their products, especially at this time when the Covid-19 crisis.

Private-Public Partnership

SMC president Ramon S. Ang is grateful to DA Secretary William Dar for giving SMC the chance to help the farmers through its Kadiwa program. Dar said that the Marcos project revival is a very important government initiative. It targets to support both farmers and consumers through a direct marketing scheme.

The Kadiwa ni Ani at Kita starts at the Food and Development Center in Taguig City. That is where major agricultural goods are sold at reasonably low prices. The center aspires to aid poor Filipino households. Senator Imee Marcos expresses her excitement as she confirms that most Marcos era projects if not all are always beneficial to Filipinos especially in times of crisis.

Fr. Jose Bosch Innovative Skills Training Advocacy Cooperative (ISTAC)

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