By: Elena Grace Flores
InnovaBuzz podcast’s interview with James Schramko is a good material for internet marketers courtesy of Innovabiz. James is an internet marketing guru who is well known to most of Innovabiz audience. He’s also a podcaster and owner of SuperFast Business. James tells us a little about his move from a salaried employee at Mercedes Benz to a business owner and entrepreneur – and what he’s learned by helping business owners get the best results out of their efforts. We spent a lot of time on the interview, talking about recurring revenue business models, there is a lot of great information here: http://innovabiz.com.au/podcasts/episode-21-james-schramko-of-superfast-business/
Focus your attention on the things that give you the best result. It’s easy to say, much harder to do! It’s important to have strong “partitions” between business and personal. An online community subscription membership can be a good business model if you nurture it. It’s a great way of entrepreneurs connecting with other entrepreneurs online and generating content for your community. For a successful ongoing subscription model, you’ve got to really understand your customer and give them a solution that’s going to help them for the longest time possible, a solution to an ongoing problem. It needs to be sustainable for both the business and the customers. Testing the market is easy these days. You just need a landing page that has an offer on it and ask people to do something that will cause them to vote with an action or an inaction, helping you understand if this is relevant or not. The state of your email inbox is a symptom of your overall business (and life). Get systems in place to clean up your inbox – it should NOT be an action list that other people get to add to!
By: Elena Grace Flores
InnovaBuzz podcast by Innovabiz features Judy Robinett, author of “How to be a Power Connector” and a Power Networker herself is giving out some great tips on networking. She is the “woman with the titanium digital Rolodex” and has been profiled in Forbes, Huffington Post, Bloomberg, Business Week just to name a few. Don’t miss out on this interview by clicking here: http://innovabiz.com.au/podcasts/episode-18-judy-robinett-author-and-power-networker/
Judy has vast experience in the entrepreneurial work world. She’s been CEO of several companies. She’s an expert in getting financing for startup ventures and other venture capital and of course she’s a power networker.
To grow your network you need to take risks and embrace fear – everybody needs help and if you discover how you can create value for someone, then you have created a new business opportunity. If you build twenty-five to fifty quality relationships you can make anything happen. The 2 golden questions to ask when meeting people are: what other ideas do you have for me? – and who else do you know I should talk to? Just get post-it notes, do mind maps and get down who you already have. Meet with some of those people, share where you’re at, where you’re going and ask what other ideas do you have for me, who else do you know I should talk to and just watch the magic happen. Most of the networking events everyone goes to are a waste of time – the wrong “room”. Strategic networking requires you to determine where the people you need, who you can help or can help you, spend their time. One of the most powerful ways to create immediate value for someone, is to make an introduction to another person. That’s the currency of this whole new relationship era.
Get out of the box, read widely and diversely.
By: Elena Grace Flores
Taken from the InnovaBuzz podcast by Innovabiz, Ossie Pisanu, of Guardian Strata Management talks about a recent technology makeover his company undertook and the huge impact that had on the staff, team morale and the ability of Guardian Strata Management to better serve its customers. This is a fascinating account so check it out here: http://innovabiz.com.au/podcasts/innovabuzz-35-guardian-strata-management/
Business owners often under-estimate the impact of technology decisions on people in the business otherwise you’d may well be making different decisions. By surrounding with the best, people that are two, three times better than you in certain aspects of learning, the more progressive your business can be.Talking to customers, to really learn and understand their interests and needs, is fundamental to changes and innovation we undertake.
Sound, well documented processes are critical to having the business running smoothly. It’s important to document what is really done, then from there, you can analyze and improve those processes.
Ideas are ONLY ideas until you take action…….take action on your ideas! (Version 1 of implementation is far better than version 0)